How to Market Music Using Social Media

Answer: First off, you need to be smart. Stop bombarding your followers with the same stuff. Be tactical and understand the platform. In this particular instance he was being smart by engaging with people on Twitter, but it doesn't stop there. You need to go where the ears are -- even if that means being "old school." You need to understand who you're looking to reach and do whatever it is you can to reach them -- all without annoying them. Provide value, be smart, and ... provide some more value :)


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